Virginia Supnet Leads on SF Chronicle Sound Off
April 21, 2017
Sound Off: So you want to be a Realtor?
A: If you are thinking of a career as a Realtor, understand that being a Realtor means being a “salesperson” in service of others. And since most of us aren’t trained in sales, training is an important element to success: training in sales techniques, in the technical aspect of Real Estate laws and contracts, in communication and negotiation, and in building a strong mind-set.
A career as a Realtor means being an independent contractor where you are CEO, CFO, CMO and the sales arm of your company. The Sellers and Buyers in the Bay Area are some of the most successful and technically savvy individuals. So being a trained sales agent that offers real-time market information as well as strong communication and negotiating skills is extremely important to your success.
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